Simplifying Complex Sales: The Next Steps Approach
by Wade Clark
Simplifying the sales process for CPAs – a wonderful guide!
Can I Have 5 Minutes of Your Time?
by Hal Becker
This wonderful primer on sales basics is easy to read and understand.
Integrity Selling for the 21st Century: How to Sell the Way People Want to Buy
by Ron Willingham
Willingham analyzes the internal psychology of selling in this priceless work.
by Neil Rackham
This classic book is well worth your time.