Business Development

• You Need Business... But Do You Need a Business Developer?
  appeared in:
  • Accounting Today, January, 2007
    
    
• Where are the Women Rainmakers?
  appeared in:
  • Accounting Today, July, 2006
    
    
• Rainmaking for Women CPAs
  appeared in:
  • The Edge, Spring/Summer Edition
    
    
• Business Developers – The Value of Rings
  appeared in:
  • Professional Marketing, October, 2005
    
    
• Audit Committees Still Rubber Stamps
  appeared in:
  • Accounting Today, August, 2005
    
    

Firm Wide Growth

• The Marketing Director and Business Developer Challenge
  appeared in:
  • Moore Stephens North America: The Networker, Spring, 2007
    
  
  
• Quit Wasting Time Growing!
  appeared in:
  • Accounting Today, January, 2007
    
  
  
• Is Regulation Driving Your Marketing Strategy?
  appeared in:
  • Inside Public Accounting, May, 2006
    
  
  
• Profiles in Growth – Hilda Polanco
  appeared in:
  • CPA Practice Management Forum, May, 2006
    
  
  
• Near-Term Predictions
  appeared in:
  • Accounting Today, April, 2006
    
  
  
  
• Profiles in Growth – Jim Quinlan
  appeared in:
  • CPA Practice Management Forum, January, 2006
    
  
  
• Profiles in Growth - John Lauer
  appeared in:
  • CPA Practice Management Forum, September, 2005
    
  
  
• Consider Consultants
  
  
• Profiles in Growth - Bennett Thrasher
  appeared in:
  • CPA Practice Management Forum, May, 2005
    
  
  
• Five Myths of Practice Growth
  appeared in:
  • Accounting Today, April, 2005
    
  
  
• Don't Bother Me! I'm Too Busy to Grow the Firm
  appeared in:
  • Raintoday.com
    
  
  
• Ready for Rough Times : Disciplined Practice Growth
  appeared in:
  • Accounting Today, February, 2005
    
  
  
• Working Next to the Competition
  Embracing Opportunity in a Multi-Provider Environment
  appeared in:
  • Accounting Today, August, 2004
    
  
  
• Ready, Set…Grow!
  Consider These Approaches to Build the Firm of Tomorrow
  appeared in:
  • Accounting Today, July, 2004
    
  
  
• Opportunity's Knocking for New Revenue Growth Approaches
  appeared in:
  • CPA Marketing Report, May, 2004
    
  
  
• Getting the Bang for Your Marketing Director Buck
  appeared in:
  • Accounting Today, September, 2004
    
  
  
• Managing Growth in a Time of Plenty
  appeared in:
  • Accounting Today, February, 2004
    
  
  
• Don't Fire Your C Clients
  appeared in:
  • Accountingweb.com
    
  • CPA2Biz.com
    
  
  
• Quit Wasting Money on Marketing
  appeared in:
  • GSCPA.org
    
  
  
• Rainmaker Charlie McGimsey Managing Partner of Windham Brannon
  appeared in:
  • GSCPA.org
    
  
  
• Rainmaker Adrian Grant of Aarons, Grant & Habif
  appeared in:
  • GSCPA.org
    
  
  

Building Segments

• Segment for Success - Or, “Keep Your Niche Out of the Ditch!”
  appeared in:
  • Accounting Today, June, 2007
    
  
  
• Product Management - The Secret Weapon of Growth
  
  • Accounting Today, February, 2006
    
  • Law Marketing Portal, August, 2006
    
  
  
• Infusing Innovation Into Your Services
  appeared in:
  • Accounting Today, October, 2005
    
  
  
• You've Nailed Your Niche… Now Build Your Boutique
  appeared in:
  • Accounting Today, November, 2004
    
  
  
• Marketing and Managing Professional Service Offerings
  Different Product, Same Rules Apply
  appeared in:
  • Professional Marketing Magazine, Fall, 2005
    
  
  
• Mistakes Made - Lessons Learned
  appeared in:
  • Accounting Today, May, 2004
    
  
  
• Why Can't CPAs Get Traction with New Services?
  appeared in:
  • Institute of Management and Administration (ioma.com)
    
  • Special Report - Guide to Marketing Supplement to Practical Accounting
    
  
  

Large Opportunities

• The Smart Money Is On Opportunity Management!
  appeared in:
  • CPA Practice Management, November, 2006
    
  
  
• Landing Multi-Continent, Multi-Firm Opportunities
  appeared in:
  • Accounting Today, September, 2006
    
  
  
• Next Steps Versus Missteps
  appeared in:
  • Accounting Today, August, 2006
    
  
  
• The Opportunity Pipeline
  appeared in:
  • CPA Practice Management Forum, February, 2005
    
  
  
• Selling to Audit Committees
  appeared in:
  • Journal of Accountancy, February, 2005
    
  
  
• Herding Tigers and Other Lone Rangers
  Together is Better When Opportunities Are Large
  appeared in:
  • CPA Leadership Report
    
  
  
• Winning More Significant Opportunities
  appeared in:
  • Accountingweb.com
    
  
  

Lead Generation

• The Research Call
  appeared in:
  • Accounting Today, January, 2005
    
  
  
• Building a 'Ferrari' Referral Network
  appeared in:
  • AAM, April, 2004
    
  
  

Business Development

• You Need Business….. But Do You Need a Business Developer?
  appeared in:
  • Accounting Today, January, 2007
    
  
  
• Where are the Women Rainmakers?
  appeared in:
  • Accounting Today, July, 2006
    
  
  
• Rainmaking for Women CPAs
  appeared in:
  • The Edge, Spring/Summer Edition
    
  
  
• Business Developers – The Value of Rings
  appeared in:
  • Professional Marketing, October, 2005
    
  
  
• Audit Committees Still Rubber Stamp
  appeared in:
  • Accounting Today, August, 2005
    
  
  
• Why Hire Business Developers?
  appeared in:
  • Accounting Today, July, 2005
    
  
  
• Walking the Halls
  appeared in:
  • Accounting Today, May, 2005
    
  
  
• Business Developers are from Saturn...
  Partners are from Mars
  appeared in:
  • Accounting Today, October, 2004
    
  
  
• Frustrations of a Rainmaker
  appeared in:
  • Accountingweb.com
    
  • Borrowmanbaker.com