Podcast: A Force for Positive Disruption

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On March 30, 2018 Gale Crosley was a guest speaker on Marta Alfonso’s weekly radio talk series, The Well-Heeled Professional. This week’s series, “A Force for Positive Disruption,” featured the perspectives of three speakers who are leaders and innovators in accounting, law, and technology. Gale and her fellow speakers shared their personal experiences, lessons learned,

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The Audit of the Future: Daring, Disruptive and Data-Driven but Poised to Add Significant Value to Firms and Clients

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Reprinted with permission from Public Accounting Report. By Gale Crosley CPA, president, Crosley+Company/Atlanta   By Alan Anderson CPA, owner, ACCOUNTability Plus/Minneapolis   Any discussion of “revolutionary moments in audit” would have to include the first known mention of audit activity in Mesopotamia, thousands of years before Christ. It would note the appearance by the fourth

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The Key Client Approach: Master the Process, Reap the Rewards

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Reprinted with permission from Accounting Today.  “The first step is to establish that something is possible, then probability will occur.” The tech and business giant Elon Musk may not have been talking about leveraging large client relationships when he made this observation, but it resonates beautifully. Not only is it possible and probable to boost

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Leading Growth in Today’s Complex Marketplace. Things are Changing and the Old Growth Model No Longer Fits.

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Reprinted with permission from Accounting Today. From the outside it might appear that public accounting is much the same as it has always been. CPAs pursue traditional activities such as tax, audit, and consulting services. To build their business, they lunch with lawyers and attend after-hours cocktail receptions. Yet beneath this familiar scenario, our profession

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Video: Managing Your Growth Pipeline

filed under Growth Leadership, Videos.

Gale Crosley recently spoke with Katie Tolin of CPA Growth Guides for an episode of AAMplify!, a podcast series created by the Association for Accounting Marketing. In the podcast’s partner video below, Katie and Gale discuss the critical aspects of managing an accounting firm’s growth pipeline. They go into important issues like what should and

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